Assessment
Assess / Evidence / Decision
Business Growth & Technology Opportunity Assessment
What is holding the business back, and what should we change first?
An assessment that helps leadership compare competing priorities across the business and decide what to act on, investigate further, pause or stop.
Tell us what is not working- Who this is for
- Leadership teams balancing growth, efficiency, data and technology priorities.
- When this helps
- You see several ways to grow or improve efficiency but need a stronger basis for choosing where to invest.
- Decision at the end
- Agreement on the priorities, what needs checking first, who takes responsibility and what is outside the agreed scope.
Value path
Market opportunity, operating effort and investment → measurable business performance
- The problem
- Teams may be pursuing worthwhile initiatives without agreeing which matter most, how they depend on each other or who will lead them.
- Evidence we need
- Your business goals and constraints, relevant customer and performance information, and access to the people who understand the processes, data and systems involved.
Assess → Transform → Operate → Scale
Understand the problem before deciding what to change.
This engagement covers Assess. Transform, Operate and Scale each need a separate scope and approval. An assessment recommendation does not commit you to later work.
Assess
Understand the problem
Check the evidence and how the work happens. Decide which problem needs attention first.
Transform
Put the change into practice
Agree the scope, responsibilities and success measures, then implement the chosen changes.
Operate
Make the change hold
Support the change in day-to-day use and review whether it is delivering the intended result.
Scale
Repeat what works
Use results from day-to-day work to decide what to improve or extend, retaining the conditions that made it work.
Best for
Leadership teams balancing growth, efficiency, data and technology priorities.
Boundaries and responsibilities
- When this helps
You see several ways to grow or improve efficiency but need a stronger basis for choosing where to invest.
- Why it matters
Comparing initiatives together helps reveal overlapping work, missing dependencies and weak business cases before funding is committed.
- What you can decide
Agreement on the priorities, what needs checking first, who takes responsibility and what is outside the agreed scope.
- What is included
- Agree the business goals, constraints and decisions the assessment must address.
- Review the agreed evidence on customer acquisition, performance reporting, processes, systems, skills and controls.
- Compare possible improvements and the work each depends on.
- Recommend priorities and the next steps for putting approved changes into practice.
- What we need from you
- A brief on your priorities, commercial constraints and decisions to be made.
- Available plans, performance reports, customer or process records, system inventories and relevant research.
- Working sessions with leadership and the teams responsible for the areas under review.
- Access to agreed sources. We record gaps where information is unavailable or cannot be verified.
- Your responsibilities
- Name a sponsor and the people who can approve decisions across the areas under review.
- Provide agreed access to records and people who can explain how the work happens and where the information has limits.
- Review the recommendations, resolve important assumptions and accept, change or reject the proposed order of work.
- Decision criteria
- Relevance: does the opportunity address an agreed business priority?
- Evidence: what supports the problem and recommendation, and what remains uncertain?
- Feasibility: are the process, data, systems, skills and responsibilities understood?
- Risk: what could go wrong in delivery or operation, and what controls are needed?
- Action: is the next step clear, with a responsible person and known dependencies?
- Before you commit further
- Proceed when the evidence supports the problem and intended result.
- Validate when an important assumption, preparation requirement or responsibility still needs checking.
- Defer when dependencies or capacity make action impractical for now.
- Stop when the need, business value or safeguards do not support proceeding.
- What is not included
- Detailed implementation, new software or automation builds, production tracking changes, data engineering and ongoing operating support.
- A full organisational strategy, financial business case, procurement exercise or technical architecture unless separately agreed.
- Unvalidated claims about impact, readiness or tool suitability where the required client evidence is unavailable.
- Follow-on transformation leadership, fractional leadership, workflow redesign or technology delivery; these are separately scoped after the assessment.
- How this differs
- Compares opportunities across the business rather than assessing each team in isolation.
- Clarifies the problem, preparation and responsibilities before recommending tools or implementation.
- Broader than the Digital Growth Diagnostic, which focuses on acquisition, customer journeys and digital growth.
What we examine
- 01Customer acquisition and conversion
- 02Measurement and decision quality
- 03Business processes and repetitive workflows
- 04Technology and data readiness
- 05Automation and technology opportunities
- 06Capability and governance gaps
What you receive
- 01
A brief covering the agreed goals, constraints, evidence and open questions
- 02
An assessment of the current situation and its implications for the business
- 03
A list of opportunities with the assumptions and dependencies behind each
- 04
A comparison of business value, evidence, feasibility, risk and responsibilities
- 05
Recommendations on what to proceed with, validate, defer or stop
- 06
An action plan and leadership roadmap separating the next steps from follow-on work that needs its own scope
How it works
01
Agree the goals, constraints, decision-makers and evidence sources.
02
Review the current plans, performance and how the relevant work happens.
03
Compare possible improvements against business value, evidence, feasibility and risk.
04
Recommend what to proceed with, validate, defer or stop.
05
Present the recommendations and roadmap, separating any implementation or leadership work for its own scope.
What happens next
Decide what to do next.
You receive agreed priorities, named responsibilities and a roadmap. Any transformation leadership, workflow redesign, implementation or ongoing support is scoped separately against the approved priorities and evidence still needed.
Tell us about the problem